Follow up from the previous ideas, why not expand your meal plan suggestion to include a specialized meal plan. I’ve already told you about the dietary constraint my wife had when my first kids were born back in idea #15. My wife would search multiple forums and facebook groups to find recipes she could make that didn’t include beef, dairy or soy.
At the time I would have been great to have a service or app that did this for us.
How it work
Have one service that covers all the types of dietary constraint there is or make one for each of them. The service will have a pre pre-built meal plan depending on the dietary plan you want and recipe to change things up. Users could use pre-made plans or build their own from a set of recipes available to them. Building a community around the meal plans the app is offering would help create a more interesting meal plan. Have a crowdsourcing part where users can add recipes and suggest changes. From some similar service I saw, they usually provide personalized meal plans for a subscription fee. If you can cook or have a background in that kind of service you could even offer pre-made meals on a subscription basis. This should probably start local and see if it can be expanded from there.
What specialized meal plan can it offer?
There is a plethora of types of meal plans that can be offered, probably the best thing to do is to focus on one or two and expand from there.
Here a list of some of type of meal plan that it could cover:
- No dairy meal plan
- No beef /veal
- No soja
- No eggs
- Vegan meal plan.
How to get user
You could gather interest by going through different facebook groups, subreddit and forums of people interested in the diet of your choice. From there, you can ask them if they would like that kind of service.
Those who are interested could sign up through a mailing list and receive a free meal plan.
This mailing list would then be used to launch the real product.
How to monetize
This service could work with a subscription model, users could subscribe for free to get a basic meal plan and the other tiers would offer personalized plans depending on their profile.
Another pricing model that could be used is to have a free tier where you could buy other meal plans that you need in a kind of ‘à la carte’ method.
Another way to get revenue would be to have affiliate offers for food inside the app or perhaps coupons in the app for local grocery stores.